The problem
By the time most teams can see churn risk clearly, the cancellation conversation is already on the calendar.
The early indicators are usually buried in data nobody has time to read — and by the time the gut check lands, the cancellation conversation is already on the calendar. That's not a failure of attention; it's a system that nobody has built yet. Catch the signal early enough to act, and the renewal conversation looks entirely different.
What’s in the box
What this delivers.
- →Weekly churn-probability ranking across all accounts
- →Plain-language attribution for every rank — what's driving it
- →Intervention playbook per high-risk account
- →Expansion-candidate flags on the inverse signal
- →Renewal cadence calendar — when to hold each QBR by risk
- →Operator dashboard: rank deltas week-over-week
- →Slack / Teams digest — Monday morning, top-five risk movers
- →Monthly board-ready churn report
Spec sheet
The honest details.
What runs, where, on what data, with what latency. No black box.
The five modules
One operating layer · five workflows.
M.01
QBR Automation
Auto-generated QBRs from your stack.
M.02Churn Early Warning
Behavioral churn ranking, 60–90 days out.
● VIEWING
M.03Proposal Generation
Margin-aware proposals, same-day.
M.04Pipeline Visibility
Weighted forecast you can plan a hire on.
M.05Content & Authority Engine
Eight posts, two articles, one newsletter — monthly.
